Tuesday 27 January 2009

Luella: the magazine!


The rumours circulated...and now there is confirmation!
Luella will be producing her own magazine!
The first issue is said to feature it-kids from the New York area, in spreads shot on location at swanky Manhattan apartments. The styling will be by a former Teen Vogue employee (unfortunately not the Conrad...haha).

Word on the old grapevine is that the magazine is likely to be bi-anually, with s/s and a/w issues.

London native Jourdan Dunn is the first cover, following her appearance in Luella's s/s 09 show.

I really hope that the magazine pursues a more unconventional route in it's approach to layout and spreads in a magazine market already fit to burst. But juging by Luella's amazing collections I doubt there will be much to worry about...

2 comments:

  1. if this doesn't appear in edinburgh i will be bribing you with crumble to purchase it for me

    ReplyDelete
  2. you know i can always be swayed by sweet treats ;)

    ReplyDelete

Go on, I want to hear it !